How to Score the Items You Most Want from Lilly Pulitzer

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We’ve waited patiently for months and the time is here! We are mere hours away from The Lilly Pulitzer for Target launch. But how do you score those items you most covet? Here is a game plan to help you nab those must have items before they sell out.

1. If you are planning a large haul of LP (meaning you nearly want every piece) then I suggest both online AND in-store shopping. Insiders are saying it will launch online sometime between midnight and 2am central time. Stores open at 8:00am and EVERY Target WILL have LP but they will not have all pieces.

2. If you’re only doing in-store shopping then get up early and check online the pieces you most want because then you can check to see what Target will have those items by clicking the “check in store” button. Once it launches online that function will be available. Because even though all Targets will have LP, you don’t want to show up hoping for a maxi and wind up with some bobby pins.

3. If you’re shopping online, go ahead and sign in, grab a glass of wine and wait patiently for the collection to launch. When I say “Sign in” I mean actually sign in to your Target.com account. Don’t have one? Then sign up beforehand, make sure your address is current, your credit card is saved and you’re ready to go.

4. Shopping online – narrow down your MUST HAVE pieces and write them down beforehand so you can go directly to them, put them in your basket and purchase. Go back for the second round of purchases or three or four, but don’t have them sit in your cart only to disappear as soon as you’re ready to checkout because you’re still casually cruising the collection. Cruise the collection now and get ready to be quick.

5. LP for Target is supposed to be available until May 31st but we all know it will be gone quick.

6. Stores open at 8am but I suggest being there an hour before to get the items you want the most. Please be aware that unlike previous launches, all the items will not be lumped together but spread throughout the store in their appropriate area. So if you want the hammock then you should be in the outdoor section.

7. Plus Sizes will be online only.

8. Online shoppers will be limited to five of any one item.

Good luck! Have fun! And I hope you score your most coveted Lilly Pulitzer items!

Lilly Pulitzer for Target – 6 days and Counting!

Who else is getting super excited about the Lilly Pulitzer for Target launch on April 19th?! I plan on doing both online and in store shopping. Who else thinks this will “break the internet”? Lol! I’m excited for the cute little girls outfits that come in the same prints. Very southern to match with your daughters, especially in an LP print. The clutches, the straw bags for the beach, the sandals, the swimsuits, the dresses, the scarfs….it’s also going to break my bank account. I hope you all get the pieces you’re coveting. Here are some of my favorite LP for Target pieces. Good luck and happy shopping!

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Plus Size Ladies Rejoice – Target Launching New Plus Size Line, Ava & Viv – Feb 22

The plus size debate has been going on for awhile it seems with Target. Last year all the plus size sections suddenly, and without explanation, disappeared for months. When pressed Target said they were revamping and bringing new things in. But when it came back it didn’t really deliver anything new, different or a variety of anything.

Target is known for amazing designer collaborations and Lilly Pulitzer is the first designer collab to offer a plus size range (only sold online). Target is finally listening to the plus size ladies of fashion and have collaborated with three bloggers to offer a new line at Target stores called Ava & Viv with sizes ranging from 14-26. One of the bloggers chosen to help with the collab was a blogger known for bashing Target and creating a boycott against them after they failed to deliver any sizes over 16 with the Altuzarra launch. It looks like their beef was squashed and they could come together to create something amazing for the curvy girl. I love the concept of a store collaborating with a blogger. The bloggers are US — all of us. They represent real women in real time. I hope to see more stores turn to bloggers for style inspiration. I think it will offer a fresh take on what women like and what we don’t like.

There looks to be about 100 pieces being offered in this new line. Here is a peek of what is being offered when they launch Feb 22nd.

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Lilly Pulitzer for Target Coming April 19, 2015!

When I heard last night that Lilly Pulitzer was the next designer to collab with Target, excitement would be an understatement! I’m a southern girl through and through, and Lilly Pulitzer is a southern girls staple of choice. Her prints are bright, fun, colorful and scream spring and summer. Even though Lilly calls to the southern belles, I know that women everywhere will be flocking to their local Target stores on April 19th to clear the shelves.

There’s going to be 250 items available to give your house and your wardrobe a good dose of Lilly Pulitzer! I can’t wait to stock up on some beautiful LP printed dresses at a more affordable price point. The LP for Target collab is following along with the Missoni line in offering a more lifestyle line of products for Target. So expect to see a whole range of home goods from decorative pillows to chairs to umbrellas. The price point will be from $25 to $250, with around 200 items under $30.  Here are some photos from the preview. What are you most excited for?

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